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Historia de la marcaBrand story

Yingli Solar ha llevado a cabo la estrategia de marca global, seguido estrechamente la presencia y cambio en el mercado global y establecido la buena marca y el sistema completo de gestión de marca mediante la estrategia de comercialización de deportes.

Como patrocinador oficial de la Copa Mundial 2010 en Sudáfrica y la Copa Mundial 2014 en Brasil, Yingli Solar fue la primera empresa china de energía renovable en la historia que patrocinó la Copa del Mundo.Se visualizó CHINA en carácter chino por primera vez en el anuncio a lado del estadio de la Copa Mundial, significando que la marca china se mostró mundialmente.Con esta manera se promovió el concepto de la energía limpia mediante la plataforma internacional.

Dedicándose a la industria fotovoltaica durante 24 años
Liderando el desarrollo industrial

Proceso de innovación

Innovation process

Abrió el proceso de industrialización fotovoltaica de China para llenar el vacío doméstico no se puede comercializar la producción de células solares

2022Año

Completed the restructuring of Yingli Solar successfully, and stepped onto a new path
Ranked among Bloomberg New Energy Finance’s tier-1 PV module manufacturers

2021Año

Joined hands with Huawei and North China Electric Power University, and established Huawei Baoding New Energy Power Joint Innovation Laboratory

2020Año

Provided efficient photovoltaic products for the largest bifacial power station in Middle East

2019Año

Won the module quality achievement award by RETC Laboratory

2018Año

Turned into "National Technical Standard Innovation Base (PV)" upon approval
The PANDA Double-Glass Module has passed CGC, UL and TÜV Rheinland certification

2016Año

Built Shanxi Datong Demonstration Project, China's photovoltaic "pacesetter", and constructed the world's largest 50MW bifacial "PANDA" power station
Took the lead in formulating the first cleaner production evaluation index system in the photovoltaic industry

2015Año

Opened the first CHINA RAILWAY Express of photovoltaic products in support of "Belt and Road" strategy
Won the title of "TÜV Rheinland Star Five-star Module"

2014Año

Became official sponsor for 2014 FIFA World Cup in Brazil, "China’s Yingli Solar Shines Up at Stadium"
China’s Top 3 Brand of Awareness Survey by TNSEmnind

2012Año

Yingli Solar’s module ranked third in the world’s module power generation test
The first photovoltaic enterprise in the world to obtain the product carbon footprint certification by TÜV Rheinland

2011Año

Became "National Key Laboratory of Energy Photovoltaic Technology" upon approval

2010Año

Sponsored 2010 FIFA World Cup in South Africa as the first photovoltaic enterprise appearing at the World Cup
Developed and built the first n-type monocrystalline "PANDA" cell production line in China

2009Año

Joined PV CYCLE as the first Chinese photovoltaic enterprise to have such membership
Take the lead in developing n-type technology
Cumulative delivery of1GW

2003Año

Achieved mass production and sales of photovoltaic modules On October 10, China's first polysilicon was created at Yingli Solar

1999Año

Undertook the first national "3MW/a Polycrystalline Silicon Solar Cell and Application System Demonstration Project"

1998Año

Entered the photovoltaic field

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